Zahra Zayat is a veteran in the broadcast market with extensive experience in regional Pay TV and OTT industries. Zahra currently leads OSN’s strategy on Digital, OTT, and business development. Under her leadership the company launched the OSN Streaming App and an exclusive partnership with Disney+ to stream their world-class Original content the Middle East.
Before that, Zahra launched YuppTV in the MENA and grew it to become one of the largest OTT platforms serving South Asians in the region.
Zahra is an experienced media executive with expertise in OTT, e-commerce, digital transformation, telco partnerships, market entry strategies, technology and Analytics. She is passionate about re-inventing the future of TV and revolutionizing the way TV is viewed across the MENA region.
Zahra has been awarded “Woman Media Executive of the Year” by BroadcastPro and has been recognized among the top 5 most influential women leaders in the ICT industry by Telecom Review.