Agenda

PANEL DISCUSSION
OTT Leaders’ Panel

• Super aggregator or individual paths. Where’s the industry heading?
• Sports and streaming. With clubs considering D2C, how can broadcasters retain their position as must-have partners?
• Content discoverability – finding a winning strategy!
• B2B Technology syndication – a new revenue stream?
• Advertising – How to avoid swapping linear dollars for digital dimes as audiences move to OTT

Moderator: Amanda Turnbull, co-founder and CEO, Amanda Turnbull Associates

Confirmed Panellists:

• JP McKerlie, Chief Commercial Officer, Intigral
• Zahra Zayat, Senior Vice President – Digital, OTT, & Telco, OSN
• Olivier Sage, Chief Revenue Officer, MBC Group

PANEL DISCUSSION
Tech Leaders’ Panel

• Content Search & Discovery (What’s the best tech environment – AI, Recommendation Engines?)
• How can technology be used to differentiate your OTT service?
• A/B/n testing platforms – when best to use them and how to instrument different flows when building engaging platforms.
• Customer segments – The best tech to collect data to identify super users
• Infrastructure and Affordability
• Your predictions on the future of video in MENA

Moderator: Robert Lakos, Founder, Deleel TV

Confirmed Panellists:

• Adriaan Bloem, Head of Digital Infrastructure, Shahid, MBC Group
• Peter Riz, CTO, OSN
• Suhail Ahmed, CEO, One Diversified FZ LLC

PANEL DISCUSSION
CEO Panel

• The impact of COVID-19 on the market
• How has the current situation accelerated digital transformation?
• The changing face of news and entertainment in the MENA region
• The changing dynamics of the advertising market (will consumer/VOD spend become more important than ad-supported income)
• Potential consolidation with telecom companies

Moderator: Amanda Turnbull, co-founder and CEO, Amanda Turnbull Associates

Confirmed Panellists:

• Hans Fraikin, Abu Dhabi Film and TV Commissioner, Abu Dhabi Film Commission
• Manoj Mathew, Territory Head, MENAPT, Zee Entertainment Enterprises
• Leila Hamadeh, CEO and co-founder, Finyal Media