Paul Edwards is General Manager of ‘Asharq Discovery’ a soon to be launched Free To Air TV channel which will be available across the entire MENA region. SRMG has partnered with WBD (Warner Bros Discovery) to create a new channel for the region.
Prior to that Paul led the Content team working for Paramount’s free streaming product Pluto TV. Based in London, Paul had been with Pluto TV since the service was launched in the UK in October 2018, since that time he has overseen launches into Canada, Scandinavia, France, Spain, Germany and Italy. Responsible for bringing 200+ Content Partners to the Service and launching over 1500 channels.
He has over 20 years expertise in the media industry, working for such organisations as Paramount’s Channel 5 and Discovery Networks International. He was part of the content team who brought Channel 5 to UK viewers, working across their Programming and Acquisitions department, as they successfully developed a highly impressive line-up of feature films and TV Series, including Paramount brand CBS’ CSI: Crime Scene Investigation.
Before joining Pluto TV, Edwards worked for eleven years for Discovery Networks International across different roles within their Programming, Commissioning and Acquisitions department. During this time, he successfully launched several brands, including TLC, ID and Quest across the UK and Europe.