More than 20 years of extensive experience in Strategy, Program Planning, Content Development, Production & Branding. Khulud Abu Homos was part of the inception of the1st Pay TV Platform in the MENA Region – Orbit, and led the content strategy and channels of the merged entity ‘OSN’ managing content acquisition, content development and channels’ management across movies, entertainment, factual and drama genres, including the digital SVOD and TVOD services. Recently Khulud formed Arab Format Lab Arab, a Saudi start-up company (UAE, KSA . Egypt) that is committed to delivering premium and socially relevant Arabic scripted and non-scripted content.